‘The Vocabularist: The red-hot history of the word ‘brand”


‘Brand has developed steadily from its fiery Anglo-Saxon roots into two almost contradictory meanings – sometimes denoting identity and reputation, and sometimes a mark of shame, writes Trevor Timpson.

Recent headlines said the Labour leadership contest had been “branded a shambles” while hopes were expressed that Jeremy Corbyn could “detoxify the Labour brand” in Scotland.’

Find out more!


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s